Here’s a great piece on offering value in B2B sales from social-selling rock star @jill_rowley:

Per Salesforce Blog:

Want to know how the best salespeople do it? We asked a range of sales experts—including Salesforce’s network of talented guest authors, influencers, and our own sales employees — for their best sales tips. We then rounded up these genius tips in a new e-book, 100 Sales Tips for 2016. We asked sales experts for their #1 sales tip. Here’s what they said in this @Salesforce Blog post http://sforce.co/249OWBA

Just part of the piece is here… click through to read more. Jill Rowley’s commentary in the screen capture below (“It’s not just who you know, but what you know about who you know. Use social networks like LinkedIn and Twitter to learn about your buyers’ interests, skills, experience, common connections, shared groups, education, and circle of influence.” Jill Rowley, Social Selling Evangelist & Startup Advisor in case it’s a bit tough to see) is more important than ever if you’re genuinely going to provide value in a customized, consultative way to prospects and customers.

Jill Rowley and Salesforce Blog B2B Sales Tips

 

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